Adult-SEO & Online Marketing for Sex Shops & Dating Portals
We Make Adult Content Visible
Without SEO, your adult offering remains invisible – with us, you'll get found.
Without SEO, your adult offering remains invisible – with us, you’ll get found.
Whether it’s an online sex shop, escort platform, webcam portal or niche erotic blog – visibility online is everything. And in the adult industry, competition is especially fierce. Only those who appear at the top of Google, Bing & co. win customers. That’s exactly where we come in. With our specialized SEO strategy for adult websites, we’ll get your offers to page 1 – securely, discreetly, and effectively.
Structure, Tech, Content – The Foundation for Adult SEO Success
- Categories & Navigation – Helping Customers Find Exactly What They Want
Erotic shops and adult platforms often offer thousands of products or services. We ensure a clear category structure, meaningful URLs, intelligent filters, and internal linking that both users and search engines love. - Technical SEO – Load Times, Redirects, Canonicals
Especially in the adult sector, fast loading times and clean technical setups are crucial – because users don’t want to wait. We avoid duplicate content, implement canonical tags correctly, and optimize metadata as well as mobile UX. - Content with a Pleasure Factor – But SEO-Optimized
Erotic content needs to be hot – but also search engine-friendly. We write click-worthy texts that sell: from product descriptions for dildos and lingerie to guide pages about fetishes, preferences, or taboos. And the best part? Our content creators are passionate about these topics!
Why Is “Adult SEO” So Essential?
On erotic websites and in sex shops, SEO is often the only real chance to generate organic traffic — because traditional advertising channels like Google Ads or Meta Ads (Facebook, Instagram) are usually banned or heavily restricted for this industry. This means: if you want to be visible in this field, you need to rank high on Google. Especially for search terms like “buy dildo,” “camgirls near you,” or “BDSM community,” users search directly through the search engine. Without targeted search engine optimization, you remain invisible — but with good erotic SEO, you can sustainably build reach, gain trust, and increase sales — all without expensive, short-lived ads.
International SEO for Adult Projects
Perform the Right Way in Every Country!
Adult content is regulated and searched for differently in every country. We know the differences. Whether your project is based in Spain, Germany, the USA, or Brazil — we deliver multilingual SEO strategies, provide proper translations (no Google Translate), and implement hreflang correctly.
Our Experience in the Adult Industry and Our Satisfied Clients:
Our customers
kaufmich.com
Kaufmich.com is a German-language online platform that functions as a social network for sex workers and their clients. Since its launch in May 2009, it has primarily offered freelance escorts from Germany, Austria, Switzerland, and the Netherlands the opportunity to promote their services. The site is operated by Ideawise Ltd., based in Hong Kong, with customer support located in Berlin. The platform follows a freemium model: basic features are free, while advanced functions can be unlocked through a Plus membership. Since December 2023, a live cam feature has also been available. With over 100,000 registered escorts and around 4 million monthly visitors, Kaufmich.com is one of the largest virtual marketplaces for erotic services in the German-speaking world.
How we supported this Escort-Community:
Successful website relaunch and SEO support since 2019. Ongoing content creation, link building, and PBN strategy; keyword research with over 100,000 keywords, creation of new landing pages, branding, PR, and link building. Continuous increase in traffic and SEO visibility.
Our customers
poppen.de
Poppen.de is one of the largest erotic communities in the German-speaking world, with over 4 million members. The platform allows singles, couples, and groups to easily find like-minded people for erotic adventures. In addition to classic personal ads, Poppen.de offers features like chat, video chat, forums, and events. Many basic functions are available for free; premium memberships provide access to extended features.
How e supported this casual-dating plattform with SEO
- Technical monitoring and consulting
- Competitor analysis (backlink profiles, usability, scraping, etc.)
- SEO content creation for landing pages and the magazine
- Support with content upload
- Sign-up optimization
- Pinterest strategy
- Link building
- PBN strategy and maintenance
- Collaboration since 2019
Our customers
fetish.com
Fetish.com is a successful online community for people with specific preferences and kinks. The platform enables members to find like-minded individuals, exchange ideas, and discreetly connect. With a focus on openness and diversity, Fetish.com offers a safe environment for personal expression. The active community and user-friendly interface contribute to the platform’s success.
Collaboration since summer 2024
What we did for this BDSM-Site
- Quick wins analysis
- Technical SEO analysis
- Technical improvements to the website
- SEO consulting for IT
- Content creation in English
- Link building for UK and US markets
Ous customers
sexgeschichten.de
Did you know that the keyword “Sexgeschichten” gets 170,000 searches per month in the German-speaking market? We do — and our clients benefit from it! We publish erotic stories every month, generating up to 2,000 organic clicks per day.
Our customers
erikalust.com
Erika Lust is a Swedish director, screenwriter, and producer who is considered a pioneer of feminist porn. After studying political science with a focus on human rights in Lund, she moved to Barcelona in 2000 and founded her production company, Lust Films, in 2004. With her debut film The Good Girl, she set new standards: authentic erotica, female perspectives, and high aesthetic quality. Her films are characterized by ethical production conditions, diversity, and realistic portrayals. Through projects like XConfessions, where viewers can submit their fantasies, she promotes an open, inclusive sexual culture and establishes herself as a voice for self-determined pleasure and equality in the adult industry. And to make sure this art is found online successfully, that’s where we come in! We optimize Erika Lust’s websites for SEO and support her with branding across different countries.
How we optimized ErikaLust
SEO consulting and support across various countries, technical SEO analyses and competitor monitoring, content creation and link building, branding and PR.
Collaboration since 2023 in EN, DE, ES
What we offer
Our SEO & online marketing services for the tourism industry
Our agency combines in-depth industry expertise in tourism with tailored SEO and online marketing strategies that boost your visibility in the long term and directly target travelers. Through continuous data analysis and creative campaigns, we ensure measurable ROI and sustainable growth for your travel offering.
Keyword research for better SEO visibility
Targeted keyword research lays the foundation for successful SEO for hotels and travel providers. We analyze search queries from potential guests to identify the best keywords for greater reach and direct bookings.
SEO-Audit
Our SEO audit reveals where your tourism website has potential for improvement. We analyze technical factors, loading times, mobile optimization, and content strategies to develop a customized optimization plan.
Setting up a tourism website
We create powerful, search engine-friendly websites for hotels, travel agencies, and destinations. Thanks to our expertise in SEO for the tourism industry, your website will be optimally set up for Google & co. right from the start.
SEO-optimized content creation
High-quality content is essential for online marketing for travel providers. We create search engine optimized texts, blog posts, and landing pages that not only rank well but also inspire guests and drive bookings.
High-quality link building and PR (any country)
Through targeted link building for hotels and travel providers, we improve your visibility in search results. PR campaigns, guest articles, and strategic partnerships create lasting authority and drive more organic traffic.
Website relaunch support
A relaunch offers opportunities but also poses risks for the SEO of a tourism website. We support the entire process to prevent ranking losses and ensure your new website is optimized from the start for better visibility and conversions.
Google Ads for hotels & travel providers
With targeted Google Ads for the tourism industry, we bring your offers directly to travelers actively searching. Whether it’s hotel bookings, package holidays, or experiences – we optimize campaigns for maximum visibility, more direct bookings, and a strong ROI.
GEO - AI SEO for Adult
We offer specialized AI-powered SEO solutions for adult websites to sustainably increase visibility, traffic, and rankings – even in sensitive niches. Our goal: to optimize content so that it is recommended as trustworthy by users and artificial intelligence like ChatGPT.
Growth hacking for adult entertainment
In addition to AI SEO, we offer creative growth hacking solutions for adult websites – from targeted scraping and social media tactics to collaborations with discreet influencers.
Why we are the right agency for your adult shop or platform:
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1. Adult niche? We know them all.
From sex toys to camgirls – we understand your target audience’s search behavior and know how to reach them.
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2. Discreet & professional.
We work confidentially, anonymously, and GDPR-compliantly – ideal for adult projects.
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3. No cookie-cutter solutions.
Every adult shop is different. We analyze your offering individually and develop tailored strategies.
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4. International contacts & media networks.
We link you in high-quality blogs, lifestyle portals, and adult magazines worldwide – without any "cheap backlinks".
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5. AI support for maximum efficiency.
With smart AI tools, we analyze, optimize, and create content faster – without any loss of quality.
Backlink building for adult websites – quality beats quantity
Since content is now created automatically, quality matters more than ever. Especially in the adult industry, where many sites rely on spam, high-quality, thematically relevant backlinks make all the difference. We work with vetted blogs, niche portals, and genuine magazines – no blackhat tricks, no link farms. And if your project has already been penalized by Google: we’ll get you out of that.
Backlink profiles of our adult industry clients:
kaufmich.com
sexgeschichten.de
Having trouble finding backlinks for adult websites? We’re experts at it! We have over one million contacts worldwide. Asking doesn’t cost anything 🙂
Why PBNs are especially popular in the adult industry:
Strong competition: Many keywords are fiercely contested – PBNs can provide the necessary boost.
Limited link sources: Hardly any reputable or thematically relevant websites willingly link to adult sites.
Google Ads & Meta Ads are off-limits: Without advertising, organic SEO traffic is often the only option.
Upon request, we also create a high-quality PBN strategy for you as a powerful SEO boost!
PR work and media appearances for adult websites – we make it happen!
Our clients even win the Venus Award, and we make sure the world talks about it! Thanks to us, over 30 different renowned German media outlets have covered it!
Want to grow internationally? We’ll scale you worldwide!
We specialize in adult international SEO. Whether you want to attract customers in Spain, Italy, the USA, or Germany – we know the market, language, legal specifics, and search behavior.
Languages in which we offer SEO and online marketing services as an international agency:
German, English, Spanish, French, Italian, Russian, Ukrainian, Polish, Czech, Slovak, Hungarian
Our team is looking forward to working with you!
Part of our team works with us in our office in Barcelona, while other employees live all around the world and contribute daily through remote work. Our team includes excellent SEOs, certified Google Ads experts, experienced Facebook, Instagram, YouTube & TikTok ads specialists, web developers, copywriters, link builders, designers, and marketing strategists.
We also cooperate with numerous freelancers worldwide, many of whom have supported us for several years and are therefore part of the “family.”
testimonials
What our clients say about us
“Since SEO takes time, it was initially difficult for us to be patient. But the team’s professionalism convinced us and helped build trust. We’ve now been working with the SEO-HELFER team for over 7 years – with outstanding results.
They are a true benchmark in SEO and many other aspects of online marketing for us.”
“Thank you again for the very pleasant time working together. The SEO-HELFER team has always been a highly competent and professional partner.”
We have been working with B2 Performance since 2016, and they are the best possible partner. They are professional, approachable, reliable, and highly proactive. The results speak for themselves.
